Sarah RichMAN

she/her

New York, NY (willing to travel)

πŸ“ž 917-242-1025

βœ‰οΈ sarahmrichman@gmail.com

LinkedIn: linkedin.com/in/sarahmrichman

I bring creative vision and operational excellence together to produce experiences that move people β€” emotionally, culturally, and logistically.

Senior operations and experiential leader with 10+ years scaling guest-centered, multi-location businesses across hospitality, wellness, and immersive environments. Proven track record leading 100+ studio operations, growing emerging brands from 2 to 5+ locations, launching new experiential concepts from the ground up, and delivering joyful, detail-driven guest experiences at scale.

Known for building high-performing teams, protecting brand integrity through growth, and balancing P&L ownership with people-first leadership. Deeply experienced in kid-focused environments, experiential pop-ups, and hospitality-driven retail models. Thrive in fast-moving, high-growth organizations where creativity, accountability, and operational excellence must coexist.


Chief Operating Officer

The Canopy NYC Play Space + Dance Studio | Brooklyn, NY

Nov 2023 – Present

Oversaw launch and operational leadership of a premium children’s experiential play space and dance studio in North Williamsburg.

Key Impact:

  • Opened and operationalized a child-centered experiential venue from concept to launch.

  • Designed interactive programming for ages 1–10, balancing safety, joy, and developmental structure.

  • Built operating systems, SOPs, staffing models, and customer journey standards.

  • Led daily hospitality operations, events, birthday parties, and community programming.

  • Managed P&L, labor planning, inventory, and vendor relationships.

  • Established scalable frameworks for growth and long-term expansion.

  • Cultivated a brand centered on emotional safety, inclusivity, and experiential excellence.

Chief Operating Officer

PRESS Modern Massage | New York, NY

July 2020 – Present

Executive leader responsible for multi-location operations, growth strategy, and experiential hospitality across a premium wellness brand.

Key Impact:

  • Scaled business from 2 to 5 studio locations while preserving brand integrity and service excellence.

  • Led multi-location operational strategy, staffing models, pricing strategy, and margin optimization.

  • Owned P&L performance, labor controls, inventory management, and procurement.

  • Developed scalable SOPs and field leadership structure.

  • Partnered cross-functionally with marketing, HR, and finance to align growth with operational capacity.

  • Implemented enterprise KPIs and accountability structures for studio managers.

Operations Manager

SoulCycle Inc. | NYC Headquarters

Apr 2017 – Jul 2020

Progressed from Assistant Studio Manager to Operations Manager overseeing 100+ studios internationally.

Key Impact

  • Supported operations strategy for 100+ studio locations.

  • Led execution of high-profile seasonal pop-ups in Palm Beach and Aspen (4 Winter Pop-Ups), managing staffing, logistics, guest experience, and brand consistency.

  • Owned capacity management, labor modeling, retail integration, and guest satisfaction metrics.

  • Developed leadership pipelines and trained studio managers across markets.

  • Balanced hospitality excellence with operational discipline and cost control.

Earlier Roles:

Operations Specialist β€’ Operations Coordinator β€’ Assistant Studio Manager

Founder + Artistic Director

Luminous Tour | United States (Traveling Program)

Dec 2021 – Jan 2025

Founded and produced a national experiential dance convention championing inclusion and accessibility.

Key Impact:

  • Owned and produced multi-city, tour-based events, overseeing venues, travel logistics, schedules, staffing, and on-site execution.

  • Led creative direction while overseeing operational infrastructure.

  • Built brand rooted in inclusivity, joy, and artistic integrity

  • Built and managed strategic partnerships with studios, artists, sponsors, and community organizations nationwide.

  • Led contracting, procurement, and budget management for all tour operations.

  • Ensured high-quality participant experience while maintaining strong financial and operational controls.

  • Developed inclusive programming models that expanded access to high-level arts education.

Artistic Director / Founder

Channel:Dig | New York, NY

May 2016 – Jan 2022

  • Led creative direction and production for an artist-driven performance platform.

  • Produced live performances and events, managing budgets, timelines, venues, and collaborators.

  • Cultivated partnerships with artists, cultural institutions, and performance spaces.

  • Oversaw artistic development while ensuring smooth operational execution.

Founder

SHIFT Dance Series | New York, NY

Sep 2014 – Jul 2018

  • Created and produced an affordable, high-quality dance workshop series.

  • Managed instructors, venue partnerships, scheduling, and participant experience.

  • Built a welcoming environment focused on experimentation, access, and community.

Additional Experience

  • Assistant Studio Manager β€” SLT (Strengthen Lengthen Tone)

  • Choreographer β€” Maple Avenue Dance

  • Multi Location Business Management

  • Experiential Event Production & Touring Programs

  • Artistic Producing & Creative Direction

  • Partnerships, Sponsorships & Strategic Alliances

  • Procurement, Vendor Management & Contracting

  • Field Operations & On-Site Execution

  • Budgeting, Forecasting & Financial Oversight

  • Team Leadership, Hiring & Performance Management

  • Hospitality-Driven Audience & Guest Experience

  • Cross-Functional Collaboration (Marketing, PR, Executive)

EXPERTISE


PROFESSIONAL EXPERIENCE


EDUCATION

New York University β€” Gallatin School of Individualized Study

Focus: Arts, Community, Performance & Organizational Leadership


  • Joy-forward, high-accountability culture builder

  • Data-driven but human-centered decision maker

  • Resilient in growth and ambiguity

  • Collaborative executive partner

  • Obsessed with details that elevate guest experience

  • No job is too big or too small

LEADERSHIP STYLE


CORE COMPETENCIES

Multi-Location & Experiential LeadershiP

  • Enterprise-level operations strategy

  • Experience design & brand integrity

  • SOP development & scalability

  • Pre-opening & launch execution

  • Seasonal pop-up operations

  • Retail + ticketed experience integration

Financial & Performance Ownership

  • Full P&L accountability

  • Revenue optimization (tickets, retail, events)

  • Labor strategy & workforce planning

  • Inventory & procurement oversight

  • KPI analysis & performance accountability

People & Culture Leadership

  • General Manager oversight

  • Executive cross-functional partnership

  • Joy-forward, accountability-driven leadership

  • Talent development & succession planning

  • High-touch hospitality environments

Guest-Centered Excellence

  • Experiential environments for children & families

  • Premium hospitality & retail models

  • Emotional safety & inclusive design

  • Operational rigor without sacrificing delight