Sarah RichMAN
she/her
New York, NY (willing to travel)
π 917-242-1025
βοΈ sarahmrichman@gmail.com
LinkedIn: linkedin.com/in/sarahmrichman
I bring creative vision and operational excellence together to produce experiences that move people β emotionally, culturally, and logistically.
Senior operations and experiential leader with 10+ years scaling guest-centered, multi-location businesses across hospitality, wellness, and immersive environments. Proven track record leading 100+ studio operations, growing emerging brands from 2 to 5+ locations, launching new experiential concepts from the ground up, and delivering joyful, detail-driven guest experiences at scale.
Known for building high-performing teams, protecting brand integrity through growth, and balancing P&L ownership with people-first leadership. Deeply experienced in kid-focused environments, experiential pop-ups, and hospitality-driven retail models. Thrive in fast-moving, high-growth organizations where creativity, accountability, and operational excellence must coexist.
Chief Operating Officer
The Canopy NYC Play Space + Dance Studio | Brooklyn, NY
Nov 2023 β Present
Oversaw launch and operational leadership of a premium childrenβs experiential play space and dance studio in North Williamsburg.
Key Impact:
Opened and operationalized a child-centered experiential venue from concept to launch.
Designed interactive programming for ages 1β10, balancing safety, joy, and developmental structure.
Built operating systems, SOPs, staffing models, and customer journey standards.
Led daily hospitality operations, events, birthday parties, and community programming.
Managed P&L, labor planning, inventory, and vendor relationships.
Established scalable frameworks for growth and long-term expansion.
Cultivated a brand centered on emotional safety, inclusivity, and experiential excellence.
Chief Operating Officer
PRESS Modern Massage | New York, NY
July 2020 β Present
Executive leader responsible for multi-location operations, growth strategy, and experiential hospitality across a premium wellness brand.
Key Impact:
Scaled business from 2 to 5 studio locations while preserving brand integrity and service excellence.
Led multi-location operational strategy, staffing models, pricing strategy, and margin optimization.
Owned P&L performance, labor controls, inventory management, and procurement.
Developed scalable SOPs and field leadership structure.
Partnered cross-functionally with marketing, HR, and finance to align growth with operational capacity.
Implemented enterprise KPIs and accountability structures for studio managers.
Operations Manager
SoulCycle Inc. | NYC Headquarters
Apr 2017 β Jul 2020
Progressed from Assistant Studio Manager to Operations Manager overseeing 100+ studios internationally.
Key Impact
Supported operations strategy for 100+ studio locations.
Led execution of high-profile seasonal pop-ups in Palm Beach and Aspen (4 Winter Pop-Ups), managing staffing, logistics, guest experience, and brand consistency.
Owned capacity management, labor modeling, retail integration, and guest satisfaction metrics.
Developed leadership pipelines and trained studio managers across markets.
Balanced hospitality excellence with operational discipline and cost control.
Earlier Roles:
Operations Specialist β’ Operations Coordinator β’ Assistant Studio Manager
Founder + Artistic Director
Luminous Tour | United States (Traveling Program)
Dec 2021 β Jan 2025
Founded and produced a national experiential dance convention championing inclusion and accessibility.
Key Impact:
Owned and produced multi-city, tour-based events, overseeing venues, travel logistics, schedules, staffing, and on-site execution.
Led creative direction while overseeing operational infrastructure.
Built brand rooted in inclusivity, joy, and artistic integrity
Built and managed strategic partnerships with studios, artists, sponsors, and community organizations nationwide.
Led contracting, procurement, and budget management for all tour operations.
Ensured high-quality participant experience while maintaining strong financial and operational controls.
Developed inclusive programming models that expanded access to high-level arts education.
Artistic Director / Founder
Channel:Dig | New York, NY
May 2016 β Jan 2022
Led creative direction and production for an artist-driven performance platform.
Produced live performances and events, managing budgets, timelines, venues, and collaborators.
Cultivated partnerships with artists, cultural institutions, and performance spaces.
Oversaw artistic development while ensuring smooth operational execution.
Founder
SHIFT Dance Series | New York, NY
Sep 2014 β Jul 2018
Created and produced an affordable, high-quality dance workshop series.
Managed instructors, venue partnerships, scheduling, and participant experience.
Built a welcoming environment focused on experimentation, access, and community.
Additional Experience
Assistant Studio Manager β SLT (Strengthen Lengthen Tone)
Choreographer β Maple Avenue Dance
Multi Location Business Management
Experiential Event Production & Touring Programs
Artistic Producing & Creative Direction
Partnerships, Sponsorships & Strategic Alliances
Procurement, Vendor Management & Contracting
Field Operations & On-Site Execution
Budgeting, Forecasting & Financial Oversight
Team Leadership, Hiring & Performance Management
Hospitality-Driven Audience & Guest Experience
Cross-Functional Collaboration (Marketing, PR, Executive)
EXPERTISE
PROFESSIONAL EXPERIENCE
EDUCATION
New York University β Gallatin School of Individualized Study
Focus: Arts, Community, Performance & Organizational Leadership
Joy-forward, high-accountability culture builder
Data-driven but human-centered decision maker
Resilient in growth and ambiguity
Collaborative executive partner
Obsessed with details that elevate guest experience
No job is too big or too small
LEADERSHIP STYLE
CORE COMPETENCIES
Multi-Location & Experiential LeadershiP
Enterprise-level operations strategy
Experience design & brand integrity
SOP development & scalability
Pre-opening & launch execution
Seasonal pop-up operations
Retail + ticketed experience integration
Financial & Performance Ownership
Full P&L accountability
Revenue optimization (tickets, retail, events)
Labor strategy & workforce planning
Inventory & procurement oversight
KPI analysis & performance accountability
People & Culture Leadership
General Manager oversight
Executive cross-functional partnership
Joy-forward, accountability-driven leadership
Talent development & succession planning
High-touch hospitality environments
Guest-Centered Excellence
Experiential environments for children & families
Premium hospitality & retail models
Emotional safety & inclusive design
Operational rigor without sacrificing delight